How are shop owners choosing between auto repair marketing companies these days?
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Hello everyone, I am in search of suggestions from the business owners here. We have tried to keep our workshops as busy as possible throughout the month, but word of mouth and traditional advertising are not working for us anymore. I continue to get calls from various companies providing marketing services to automotive workshops and promising to fill them with various large jobs. Honestly, it’s hard to figure out who actually understands the auto repair marketing companies and who is just running generic social media ads.
If you’ve hired an agency specifically for your shop, what strategies actually worked to bring in loyal customers instead of one-time coupon hunters? Do you think that local SEO, Google Business Profile optimization, and review management are enough, or does paid search and targeted mail have a better ROI? I would like to know what worked out in your case and what you were careful about while searching for suitable agencies in this area.