Operating a local service company in Middle Tennessee has become totally insanely competitive over the past couple of years. It's like almost every time you turn around a dozen other businesses are opening shop, and then all of a sudden your local pack rankings just go straight down the toilet. We recognized in 2016 that traditional word-of-mouth marketing and simple on-page edits weren't sufficient to combat the local growth explosion.
We figured it was time to team up with a search engine optimization company nashville team who knew what they were talking about instead of stuffing their practice playbook at us like a big ol' national strategy magazine. Whoa. Where we were only chasing big national terms, they began clicking down in our own neighborhood with hyper-local intent, landing pages, and a gun-barrel optimized Google Business Profile.
They also allowed us to build local, real regional backlinks by utilizing community-related happenings, press releases and sponsorships that a non-local agency never would have considered. Our qualified inbound leads increased significantly within just four months and we gained consistent rankings in nearby locations such as Franklin and Murfreesboro.
Are you handling your organic growth in house for other business owners in Middle Tennessee, or have you found success with an in-state team you can rely on who has the Middle TN area down pat? Tell me what's been successful for you.

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